Take Action

Support the Do Not Track Kids Act

We have an important opportunity to protect kids and teens from unscrupulous online marketers. Tracking the online movements of children and teens -- and collecting their personal data -- is big business. Companies sell information they collect to advertisers and data brokers to use for targeted advertising. Recently proposed bipartisan legislation will empower parents to protect children against the increasingly sophisticated surveillance used by online marketers. Will you take a minute to... Read more...

School Bus Ad Action Center 2014

The commercialization of our schools could get a lot worse in the coming months.Currently, only Texas, Arizona, Colorado, Tennessee, Massachusetts, New Jersey, Utah, Nevada, and New Mexico allow advertising on the exterior of school buses. Some others, such as Pennsylvania, allow ads inside school buses. But more states are considering overturning their long-standing prohibitions on school bus ads in a misguided attempt to solve their budget deficits. The financial plight of schools is... Read more...

Tell Fisher-Price: No iPad bouncy seats for infants!

There are so many awful screen products for babies these days, but the Fisher-Price Newborn-to-Toddler Apptivity™ Seat for iPad® device is the worst yet. The Apptivity Seat is a bouncy seat for an infant—with a place for an iPad directly above the baby’s face, blocking his or her view of the rest of the world. Babies are literally a captive audience. Please take a moment to tell Fisher-Price to pull the plug immediately on this terrible product. The Apptivity Seat is the ultimate electronic... Read more...

Shut Down HappyMeal.com

"If you have $1 to spend on marketing, spend it on kids." – Ray Kroc, founder, McDonald’s. For years, McDonald’s has been the worst-of-the-worst when it comes to marketing to kids. No other brand targets young children so relentlessly. And the consequences are dire: junk food consumption is linked to a host of diet-related diseases, including Type 2 diabetes. And at time when parents and advocates for children are urging junk food marketers to stop targeting children, McDonald’s... Read more...

Help Us Stop the Deceptive Advertising of Baby Apps

Update: August 15 -- Just five days after being cited in CCFC’s complaint to the Federal Trade Commission, Open Solutions stopped making educational claims about its apps for babies. The company eliminated all claims that their apps teach babies language, math, logic, and reading skills from their product promotions. As a result of Open Solutions' changes to their marketing, we’ve withdrawn our FTC complaint against them. It’s the latest in a long string of victories in CCFC’s... Read more...

Protect Students' Privacy

Update April 2014: Thanks to widespread parent protests, each of the nine states originally committed to participate in this controversial project have either officially withdrawn or have no plans to move forward. For all intents and purposes, inBloom is no longer a threat to students. Several states plan to help corporations profit from schoolchildren’s most sensitive and confidential information. Colorado, Illinois, Massachusetts, New York, and North Carolina are committed... Read more...

Save the Tooth Fairy!

CCFC has uncovered a ploy by past and present toy-industry executives who are looking to brand the Tooth Fairy. “Can you believe,” begins a video aimed exclusively at potential investors, “that a childhood character known by millions worldwide has not yet been licensed?” To the alluring “ca-ching” of a cash register ringing up sales, a voice-over exclaims, “With a target audience of 10 million US girls ages 6 to 10 who lose 20 teeth, that translates to 200 million Tooth-Fairy moments. And... Read more...

Facebook: Do not target kids 12 and under

Unless we act now, children as young as 6 could soon be targeted by Facebook’s marketing machine. The social networking giant for teens and adults is considering lowering its current age restrictions to allow accounts for children 12 and under. It’s a terrible idea. Facebook’s business model is predicated upon marketing and data collection practices that will, by their very nature, exploit young peoples’ well-documented developmental vulnerabilities. That’s why CCFC is working with a broad... Read more...

Protect Colorado Student's Privacy

Update: As of 11/13/13, Education Commissioner Robert Hammond announced Colorado has become the 6th state to pull out of inBloom. The Colorado Department of Education plans to help corporations profit from schoolchildren’s most sensitive and confidential information without even obtaining parental permission. Colorado is one of five states committed to planning to share personal student data with inBloom, Inc. a corporation funded by the Gates Foundation. This information—... Read more...

Let's Celebrate MOM's!

We’ve all been there. It’s the end of a long day. We’re wheeling our young child through a grocery aisle gauntlet of cartoon characters beckoning from boxes of food we don’t want to buy. She demands an offending product. Maybe we say no despite her nagging. Maybe we give in. Whatever we do, our day is that much harder because corporate marketers—using one of their most powerful weapons: the media icons beloved by young children—have injected themselves between us and our kids. But it doesn’t... Read more...

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