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HEADLINES
ARCHIVE: 2008
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December 2008
E-books Catch On with Children
Los Angeles Times, December 25, 2008
Children Get Product Info Online
eMarketer, December 24, 2008
Building an Edgier Barbie to Revive Franchise Sales
The Wall Street Journal, December 24, 2008
Pester Power: Curbing Your Child's Inner Consumer
CBC News, December 23, 2008
For Some Toy Makers, Rules to Protect Kids May Be Toxic
Los Angeles Times, December 23, 2008
Junk Food Ads Drop by Third - Ofcom
Media Week, December 17, 2008
Legislation Would Turn New Jersey School Buses into Billboards
Press of Atlantic City, December 15, 2008
Experiential Marketing Focuses on Malls, Paramount Gets Dogged
MediaPost, December 12, 2008
Mountain Dew Sets Its Sights on Video-Game Market
Advertising Age, December 11, 2008
Montgomery County Discontinues BusRadio Service
The Washington Post, December 11, 2008
School Bus Service No Music to Some Parents' Ears
The Washington Post, December 11, 2008
Nielsen: Text Message Marketing to Increase
Media Post, December 9, 2008
Storefronts in Virtual Worlds Bringing in Real Money
The New York Times, December 8, 2008
WONKA Brands Dropped From Kids Shows
Broadcasting & Cable, December 4, 2008
Kids of All Ages Targeted Next in Soft Drink Shift
Beverage Daily, December 4, 2008
Coca-Cola, McDonald's and Nestle 'Obtaining Children's Personal Details'
The Herald Sun, December 3, 2008
Report Ties Children’s Use of Media to Their Health
The New York Times, December 1, 2008
Battling
the Cult of Consumerism
TheStar.com, December 1, 2008
November 2008
Gift-givers Get Creative In
Tough U.S. Economy
Reuters,
November 29, 2008
Disney Accused By Catholic
Cleric of Corrupting Children's Minds
Telegraph,
November 29, 2008
Meltdown Fallout: Some Parents
Rethink Toy-Buying
Associated Press, November 29, 2008
Should Parents Police Their
Children More Aggressively?
CNet News,
November 26, 2008
Dell, eBay, Sephora Offer
Virtual Gifts on Facebook
Advertising Age,
November 26, 2008
Burger King Tempts Gift Card
Buyers with Wii
Promo
Magazine,
November 26, 2008
CCFC Wants FCC To Ban Product
Placement In Kids Shows, Limit In Primetime
Broadcasting & Cable, November 24, 2008
Longform Ads Replace Kid Fare On
Fox
Variety, November 23, 2008
Funds Sliced, Teacher Sells Ads
On Tests
Union-Tribune, November 22, 2008
McDonald's Courts Moms As
Fast-Food Emissaries
Washington Post, November 20, 2008
Top Toys: Hannah's Hot, Beats
Out Bratz
MediaPost, November 19,
2008
NIH: Banning Fast Food Ads Will
Make Kids Less Fat
Advertising Age, November 19, 2008
A Drink Backed by a Sports Hero
(Wielding a Mean Game Controller)
The
New York Times, November 19, 2008
CARU Releases Guideline for Toy Ads
PROMO Xtra , November 19, 2008
Comcast Nets Push Digital
Product Placements
MediaPost, November 19, 2008
National Geographic Roars Into
Videogames
MediaWeek, November 18, 2008
Barely Passing
The Baltimore Jewish
Times, November 13, 2008
Disney, Verizon To Turn The
Cellphone Into A Theme-park Visitor's Tool
LA
Times, November 12, 2008
Oh, Joy! A "Commercial-Free"
Infomercial
Portfolio.com, November 12, 2008
Mattel Seeks To Stop Bratz Dolls
The
Los Angeles Times, November 11, 2008
Facebook Tries to Woo Marketers
The
Wall Street Journal, November 11th, 2008
Mickey Mouse Goes Bollywood
Advertising Age,
November 11, 2008
BK Push Takes 'Simpsons' Far
From Springfield
Mediaweek, November 10, 2008
Ordering Pizza Hut From Your
Facebook Page? It's on the Way
Advertising Age, November 10, 2008
New Ads Pop Up In Video Blank
Spaces
MediaPost, November 10, 2008
Obama
Promises Change; Is It Bad for Marketers?
BrandWeek, November 9, 2008
Disney XD Aims To Be Where The
Boys Are
Jim
Hill Media, November 7, 2008
Disney, by Design
The
New York Times, November 6, 2008
This Holiday Season, Retailers
Better Be Wary Of The Surly Shopper
Canwest News, November 06, 2008
Saks Sacks 98 Libby Lu's
Chicago Sun-Times, November 6, 2008
Targeted Marketing Gets
Intelligent
Entrepreneur.com, November 5, 2008
Video Games Sales To Top CDs and
DVDs
The
Independent, November 5, 2008
Like a Billboard, but, Oh, So
Sleek
The
New York Times, November 4, 2008
Disney Looks to Popular Brands
for Holiday Toys
Reuters, November 4, 2008
TSA Allows Ads In Bins Across
U.S.
USA
TODAY, November 4, 2008
Children TV Food Ad Restrictions
Not Working, UK Consumer Body Claims
KidAdLaw,
November 4, 2008
Study Links Violent Video Games,
Hostility
Washington Post, November 3, 2008
Ad-On: Uptick In Young Demos
Watching TV Spots
MediaPost, November 3, 2008
Teen Pregnancies Tied To Tastes
For Sexy TV Shows
Associated Press, November 3, 2008
Advertisers Up The Ante As
Products Become TV Plots
The
Christian Science Monitor, November 3, 2008
October 2008
The Business Of Avatars
Forbes.com, October 30,
2008
Disney Gurus Mix Movies,
Electronics to Create New Toys
USA TODAY, October 30,
2008
Hanging Out at a Mall for the
Holidays
The New York Times,
October 30, 2008
McDonald’s Pitches ‘Madagascar
2’; Replaces ‘I’m Lovin’ it’ Packaging
PROMO Xtra , October 30, 2008
Kiwibox, Burst Media Launch Teen
Network
Adotas, October 29, 2008
Kids Turn Chick-fil-A Premiums
into a Space Station
Promo P&I, October 29, 2008
Cometh the Penguin (to a box
store near you)
LA Times
, October 28, 2008
Activist Group Urges Toy Makers To Address Parents
Media Post, October 27, 2008
Sexy Halloween Costumes . . .
For Little Girls?
LA
Times, October 27, 2008
Tinker Bell Appears
In 'Pixie Hollow' In Act Of Marketing Magic
Canadian
Press, October 24, 2008
Junk Food
Advertisement Bans
Herald Sun,
October 24, 2008
Study: Coke Is Most Talked About Brand in
America
Brand Week, October
23, 2008
American Eagle
'Down-Sizing' Into Kidswear
Pittsburgh
Tribune-Review, October 23, 2008
Kids
Growing Up Too Fast, Author Says
Naples News,
October 22, 2008
NeoEdge Networks Introduces Way to Splice
Ads Into The Middle of the Action
VentureBeat.com, October 22, 2008
WWE Launches Kids Site
Broadcasting &
Cable, October 21, 2008
Kids' Cereals Saltier, Report Says
Wall Street
Journal, October 21, 2008
Brands Cozy Up to
Bond's Growing Appeal
USA Today,
October 20, 2008
Marketers Say They
Win With In-Game Ads
MediaPost,
October 20, 2008
Titan To Fit US
Buses With Digital Ad Screens
Brand
Republic, October 20, 2008
Class, Pay
Attention To This Message From Our Sponsor
CrainsNewYork.com, October 18, 2008
Isn't She Lovely?
Are Today's Princesses Having Fun Or Getting The Wrong Idea?
Kane County
Chronicle, October 18, 2008
Adelstein Calls For Action To Ban Kid-Targeting Interactive Ads
Broadcasting
& Cable, October 17, 2008
Nokia's Touch Phone Makes Appearance In
Britney Spears Video
InformationWeek, October 17, 2008
Media & Money: 'Hurdles' Before In-Game Ads Catch On
AdWeek, October 15, 2008
Pizza
Hut Launches Ordering Application On Facebook
MediaPost,
October 15, 2008
Most Virtual Gaming Support Is U.S.-Based
MediaPost, October 15, 2008
Hot
Wheels' Spins New Series For '09
Variety,
October 14, 2008
Ofcom to Investigate Baby TV Channels Over
Child Development Fears
Daily Mail, October 14, 2008
So Far, Kids' TV Saved From Ad Hits
MediaPost, October 13, 2008
British Junk-food Ads Targeting Children
Drop
Media Week ,
October 13, 2008
Milk Cartoon
The
New York Times, October 12, 2008
Stardoll, Elle to Launch Virtual Magazine
MediaWeek, October
9, 2008
Apple Unveils 'Field Trip' Program for Kids
MacNN,
October 8, 2008
UK:
Calypso launches ‘High School’ water
Just-Drinks.com,
October 8, 2008
The Pornification Of A Generation
Newsweek,
October 7, 2008
Ads
to The Rescue as Distraction From Root Canals
Associated
Press, October 7, 2008
Children's Ads Provide Junk Food for
Thought
The Mercury,
October 6th, 2008
Pressure to Cut Calories From School
Vending Machines
Food
Navigator USA, October 6, 2008
Is
Cartoon Character Advertising Making American Kids Fat?
NaturalNews,
October 3, 2008
Disney, Nickelodeon Push Brands
Variety, October 3,
2008
Kids Play in Fractured Media
Playground
Variety, October 3, 2008
Senate Passes Child Safe Viewing
Act
Broadcasting & Cable, October 2, 2008
Show kids stuff isn’t happiness
Columbia Tribune, October 2, 2008
Cartoon Characters in Which?
Firing Line
Brand Republic, October 2, 2008
Sun Prairie To Consider Selling
Naming Rights To School Facilities
Channel 3000, October 1, 2008
Nickelodeon ties up with Tomy
Yujin Europe
Licensing.biz, October 1, 2008
September 2008
HipChicas.com Targets Tween Latinas with
Eco-Friendly Virtual World
MediaPost,
September 30, 2008
Honda Inks Exclusive Deal With 'High
School Musical 3'
MediaPost, September 30, 2008
Hostess to Visit Sweeps Contestants Homes
on Halloween Night
Promo Xtra,
September 30, 2008
FCC Considers Product Placement Rules for
TV
Ars Technica,
September 28, 2008
Ditch The Characters For The Classics
The Tampa
Tribune, September 26, 2008
Fly Right: Ads On Airline Trays Enjoy High
Recall
MediaPost, September 26, 2008
MySpace Music Debuts With Blue-Chip
Sponsors
MediaPost, September 26, 2008
Today’s Lesson: Selling Teenagers on
Benefits of Milk
The New York Times, September 26, 2008
Advertising on Amber Alert signs?
ABC News, September 24, 2008
Self Regulation of Junk Food Ads In the
Spotlight Again as Pressure Mounts
Food Navigator USA, September 24, 2008
Will the FCC Act?
CounterPunch, September 24, 2008
Consoles Gain In Popularity, May Steal Ad
Dollars
MediaPost, September 24, 2008
Wrigley Sells Advergaming Site
Candystand
Advertising Age, September 23, 2008
Schoolhouse Rocks With Milk
Rocks
Brandweek, Sept 22, 2008
School Children Thrown Overboard into Commercial
Sea
September 22, 2008
Fuzzy Renaissance
The New York Times, September 21, 2008
Bratz Books Expelled from US
School Book Suppliers
Guardian, September
19, 2008
Products Placed: How Companies
Pay Artists to Include Brands in Lyrics
Wired, September 19, 2008
Cartoon Network's ‘Star Wars’
Mall Tour, It Is
Multichannel News, September 19, 2008
JibJab Caters to New Crowd:
'High School Musical' Fans
Advertising Age, September 18, 2008
Distributor Gives Bratz the Boot
Winnipeg
Free Press, September 18, 2008
BusRadio Proposal Should Be Silenced
The Nashua Telegraph, September
16, 2008
Study: Gamers Respond to Ads
AdWeek,
September 15, 2008
Strapped for Cash, Schools Eye Bus Ads
Advertisng Age,
September 15, 2008
NASCAR Team Pitches to Youth
The Boston Globe, September 13,
2008
Robin Summerfield: So sexy, so soon
Calgary Herald, September 12, 2008
JCPenney Chimes In With Disney On 'High
School Musical 3'
Media Post, September 11, 2008
Ads Banned on South Carolina School Buses
WSAV.com,
September 10, 2008
MPAA: Not All PG-13 Films Are Alike
Broadcast and
Cable, September 10, 2008
Europe Takes Aim at Sexual Stereotyping in
Ads
New York
Times, September 10, 2008
TechCrunch50: Start-Ups Target Kids
New York Times, September 8, 2008
Back-to-School Brands
Cash In On Virtual Goods
Media Post, September 8, 2008
VTech Targets Tots With a Wee Wii
Advertising Age, September 8, 2008
Are the Army's New
Marketing Tactics a Little too Kid-Friendly?
Advertising Age,
September 8, 2008
Toxic Beverly Hills
Patriot Post, September
7, 2007
Curbing advertising will cut obesity
The Australian, September 06, 2008
Report: Cereals Not As Healthy As Claimed
New Straight Times, September 5, 2008
PBS characters promote produce in Florida
schools
The Packer, September 4, 2008
Advertising on high school IDs off table, for
now
The Missoulan, September 2, 2008
August 2008
Marketing
Contribute to Obesity in African-Americans
AdAge, August
28, 2008
Sara Lee Sells Whole Grain Image To Teens
MediaPost, August
28, 2008
Beer
ads undermine campus efforts
Boston
Globe, August 26, 2008
Watch out
Hannah, 90210's back
KidScreen,
August 26, 2008
Nick Dials in Wireless With iCarly Buy
MediaWeek,
August 25 2008
Obama May Take Softer Approach on Kids' Obesity
AdAge, August 25, 2008
Humble
ISD pins hopes on school bus ads
Houston
Chronicle, August 21, 2008
France bans broadcast of TV shows for
babies
Associated Press, August 20, 2008
Disney Dialing Up Kids Again
Forbes, August 20, 2008
FTC
Commissioner Tackles Ads for Kids --- Official Leads Charge For
Food, Drink Firms To Regulate Themselves
Wall Street
Journal, August 20, 2008
Study Slams IOC Sponsorship Policies
AdWeek, August 19, 2008
Retailers 'Sell' to Young Virtually
The Wall Street Journal, August 19th, 2008
How Marketing is Taking Over the Film Industry
The
Independent, August 15, 2008
Ads
Coming Soon to a Phone Near You
PCMag.com, August 15,
2008
Fast-food toys becoming more educational
Atlanta Journal-Constitution, August
15, 2008
Crying Foul over Online Junk Food Marketing
Business
Week, August 12,
2008
Broadcasting & Cable,
August 12th, 2008
Teachers warn of
'brand bullying' (UK)
The
Press Association, August 11, 2008
State schools used
branding ads to get corporate funding
The
Courier-Mail, August 11,
2008
Retailers
know texting is the totally best way to reach teens
St.
Petersburg Times, August 10, 2008
Explicit Lyrics on
TV Bombarding Kids
Red Orbit,
August 10, 2008
Miley Cyrus and the
secret power of tweens
USA
Weekend, August 10,
2008
Intoxicating
Brands: Alcohol Advertising and Youth
Multinational Monitor, August 9, 2008
Mag Bag: Kids'
Titles Are Not Happy Campers
MediaDailyNews, August 8,
2008
Disney to Target
Boys with Rebranded Cable Channel
Los
Angeles Times, August 7,
2008
I want my [your
brand here] MTV
Time Out
Chicago, August 7,
2008
NCAA Says It Won't
Tighten Rules on Beer Ads
Advertising Age, August 7,
2008
Q & A: Raising kids
in a sexualized society
The
Today Show, August 6,
2008
Grade-school Lolita: ‘So Sexy So Soon’
The Today Show, August 6,
2008
LeapFrog jumps at Lucasfilm properties
KidScreen, August
6,
2008
Study: Tweens
Search For Products Online, Get Parents To Buy Them In Store
MediaPost, August 6,
2008
Many tweens watching 'R' films despite
restriction
USA Today, August
5,
2008
NCAA
Coaches Urge Ban on Beer Ads
Advertising Age, August 5,
2008
Nickelodeon Online Game Linked to ‘Avatar’ Series
Promo Xtra,
August 5, 2008
Marketers sneak
into pop songs
Marketplace, August 5,
2008
Targeted-Ad
Initiative Is Crucial for MySpace
The Wall Street Journal, August 4,
2008
Disney gives Tinker Bell a starring role
Los
Angeles Times, August 4,
2008
Some
'kids' meals' pack whole day's serving of calories
USA Today,
August 4, 2008
24/7
children's channels? I want my kid TV!
San Diego
Union-Tribune, August 4, 2008
Book
publisher Alloy Entertainment takes its teen literature into TV and
movies
Los
Angeles Times, August 2, 2008
Summer Silliness
Brings a Pizza Field and a Giant Oreo
New York
Times, August 1, 2008
July 2008
Schools Seek Ads for Sports
Boston
Globe, July 31, 2008
FTC Backs Self-Regulation
Brandweek,
July 31, 2008
One in Five Marketers Bought Ads in Return
for News Coverage
Media
Buyer Planner, July
31, 2008
BK Markets to Young Hispanics
QSR
Magazine, July 30, 2008
Marketing To
Kids: FTC, CBBB Weigh In With Reports
Marketing
Daily, July 30, 2008
Tug of War in Food
Marketing to Children
The New York
Times, July 30, 2008
JCPenney
Creates Online Game for College Girls
PROMO Magazine, July
29, 2008
'Gossip Girl'
and Others Branding Sex in Ads
ABC News, July 29, 2008
Kids get a
taste of food-related advertising online
Los Angeles
Times, July 29, 2008
Kids’
Activists, Critics React to FTC Report
Broadcasting
& Cable, July 29, 2008
Carvel, Kraft
Join Youth Soccer Tour
PROMO
Magazine, July 28, 2008
Cancer Warning
Adds Wrinkle to Parenting Debate
Associate
Press, July 28, 2008
Alicia Keys
Withdraws Tobacco Sponsorship
Marketwatch, July 28, 2008
Chew on This: Hit Song Is a Gum Jingle
July 28, 2008
A DVD Marketing Campaign Horton Would Definitely
Hear
July 28, 2008
The Dark Knight taints our children's
world view
July 26, 2008
Ad Nauseam: How far is too far?
July 25, 2008
Embedded TV Ads: Here Comes the Spin
July 25, 2008
Under Armour in Public Eye
July 24, 2008
Kmart Gets
Kids to Create Ads
PROMO
Magazine, July 24, 2008
Need a
Slogan? Ask Your Harshest Critic
July
23, 2008
TiVo, Amazon Team Up
July 23, 2008
Teen pics
kickstart Paramount plan
Variety, July 22, 2008
A Product’s Place Is on the Set
New
York Times, July 22, 2008
Research Firm Nielsen Tallying Product Placement Ads
Los
Angeles Times, July 21, 2008
Ad
Track: Retailers gear up for back-to-school spending
USA
Today, July 21, 2008
Call for
tighter restrictions on cigarette advertising
Sun
Media, July 21, 2008
Mattel
Sales Ride 'The Dark Knight' Headwinds
MediaPost,
July 21, 2008
House
Panelists Seek Opt-In Rule for Web Tracking
Los
Angeles Times, July 18, 2008
'Wall-E'
Gives Glimpse of Product Placement's Future
Advertising Age, July 17, 2008
Food Firms
'Target' Network Sites In Novels for Girls, Fashion Trumps
Romance
Sky News,
July 16, 2008
Turn off
the TV for toddler's sake
ABC News,
July 15, 2008
Sears
'Arrives' on the Social Networking Scene
PRNewswire - FirstCall, July 15, 2008
Television could be hazardous to babies' growth
Canwest News Service, July 15, 2008
Kids'
foods are high on fun but low on nutrition, says U of C
Calgary
Herald, July 15, 2008
‘Sesame’
Upgrading Its Address on the Web
New York
Times, July 15, 2008
Doll play
survives in high-tech world
Chicago
Tribune Newspapers, July 14, 2008
Real
healing in pretend world:
The Boston Globe Reviews Susan Linn's Book
Boston
Globe, July 14, 2008
Product Placements Acquire a Life of Their Own on Shows
New York
Times, July 14, 2008
Children's films 'losing their innocence in a bid to please
parents'
Telegraph
(UK), July 13, 2008
Kmart
Brings ‘Dark Knight’ to Stores
Promo
Xtra, July 10, 2008
Geico Integrated Into Wii
Games
Advertising Age, July 9, 2008
Atari
Creator Says Games Fertile Ground for Marketers
Advertising Age, July 9, 2008
Whichever Screen, People Are Watching
New York
Times, July 8, 2008
Sneakers rule at school – and everywhere else, too
Associated Press, July 8, 2008
MTV
Pushes iTV Ads in Cadbury Campaign
Promo
Xtra, July 8, 2008
BusRadio gains industry ratings, criticism for pushing ads on
kids
Boston
Herald, July 8, 2008
It’s American Brandstand:
Marketers Underwrite Performers
New York
Times, July 7, 2008
Pink Label: Victoria's Sales
Secret
Advertising Age, July 7, 2008
What teens
want
Sydney
Morning Herald, July 7, 2008
Kimberly-Clark Goes Back-to-School with Sweeps
Promo,
July 7, 2008
CARU Sends
Hulk to MPAA for Kids’ Ad Call
Broadcasting & Cable, July 3, 2008
Virtual
clotheshorses
Houston
Chronicle, July 3, 2008
McDonald's Promotes Olympic Sponsorship with New Menu Items,
Kids’ Program
Promo,
July 3, 2008
In
virtual worlds, child avatars need protecting -- from each other
Los
Angeles Times, July 2, 2008
City set
to ban fast food toys
Liverpool
Echo, July 1, 2008
Burger
King Readies Apple Fries Sampling, New Kids Meal Push
Promo,
July 1, 2008
Studios Push Summer Movies with Pizza Promotions
Promo,
July 1, 2008
Interview with Mattel's Licensing Head
Promo,
July 1, 2008
June 2008
Ads Give
Moviegoers Chance to Interact
Adweek,
June 30, 2008
Perfect storm: Kids, phones, ads, free
Media
Life, June 30, 2008
Grand
theft summer vacation
Freep.com,
June 29, 2008
To
Build a Young-Adult Crowd, ABC Family Gets More Physical
New York
Times, June 28, 2008
Drive
to protect kids from sexy television music clips
Herald
Sun (Aus.), June 27, 2008
Anheuser to Pull Caffeine Drinks
Washington Post, June 27, 2008
Product Placement On TV Targeted
Washington Post, June 27, 2008
CARU
Refers More Movie Ads to MPAA
Broadcasting & Cable, June 27, 2008
Survey
Reveals Moms Wary of Ads Aimed at Kids
Advertising Age, June 25, 2008
Is
make-believe vital to kids? You better believe it:
An interview with CCFC's Susan Linn
USA
Today, June 25, 2008
Writers
Guild Urges FCC to Disclose Product Integration
Advertising Age, June 25, 2008
In
Overhaul, Disney.com Seeks a Path to More Fun
New York
Times, June 25, 2008
Study
Says Youth Are Swimming in Alcohol Ads
Advertising Age, June 24, 2008
Product
Placements Get FCC Scrutiny
Wall
Street Journal, June 23, 2008
Sears Pushes Hip Image with MTV Partnership
Promo
Xtra, June 23, 2008
Nestlé
Joins Gaming World to Sell Water
Advertising Age, June 22, 2008
Industry Ears, Parents Television Council
making it hard for media execs
Daily
News, June 22, 2008
Stealth
campaigns keep kids craving
New
Zealand Herald, June 21, 200
French minister attacks TV for tots
Variety,
June 20, 2008
FCC
Is Urged To Clamp Down On Product Placement
Marketing
Daily, June 20, 2008
Study:
Teens dropping rags, radio for web, games, and TV
Ars
Technica, June 20, 2008
Coalition
Urges FCC to Adopt Product Placement Rules
Brandweek, June 20, 2008
Watch
Dogs Warn FCC about Trojan Horse Ads
Broadcasting & Cable, June 19, 2008
Sneaker
wars are shifting to the smaller sizes
Boston Globe, June 18, 2008
Crude?
So What? These Characters Still Find Work in Ads
The
New York Times, June 18, 2008
In the Licensing Biz, Nostalgia is the Future
Brandweek,
June 18, 2008
Camp couture: Summit offers fashion camp for
girls
Voice
Tribune, June 18, 2008
Parents
fret as even toddlers love 'High School'
Associated Press, June 17, 2008
Chloe,
it's Jack. Who does our phones?'
The
Guardian (UK), June 16, 2008
Advertisers
Head Into Orbit With 'Space Chimps'
MediaPost, June 16, 2008
Screening
the screens: How to deal with our children's technology overload
The
Buffalo News, June 16, 2008
Physicians’
Group Furious at Cigars in ‘Hulk’ Movie
New
York Times, June 16, 2008
Army
Imitates Apple To Draw New Recruits
Brandweek, June 13, 2008
Facebook
Begins to Test Digital 'Gifts With Benefits'
Brandweek,
June 13, 2008
Stilettos
for babies
Toronto Star, June 13, 2008
Ruling
class: Our richest tween celebs
Media
Life, June 13, 2008
Heelarius high heels for babies go on sale
Telegraph
(UK), June 12, 2008
Mall
tours are going digital
Advertising Age, June 12, 2008
Up
Next, a Show From Our Sponsor
New
York Times, June 12, 2008
Kellogg
Gives Some Of Its Cereals A Makeover
CNN
Money, June 12, 2008
Childhood
for sale on Alloy website
Upstate Today, June 12, 2008
Conquering
kid culture online
IMedia,
June 12, 2008
U.K.
Shuts Out Product Placement
Variety, June 11, 2008
Disney
licensed merch nears the US$30 billion mark
KidScreen
Daily, June 11, 2008
Beloved
Characters as Reimagined for the 21st Century
New
York Times, June 11, 2008
Cookies'
place is crumbling to fruit as top kids' snack
USA
Today, June 11, 2008
Tell
kids about how ads affect them - then take conversations further
Philadelphia Inquirer, June 11, 2008
Spy
Spoof Comes Armed With Array of Brands
Advertising Age, June 10, 2008
Schools
Consider Deal With Coke
the
Star Phoenix, June 10, 2008
City
Explores Ad Revenue
The
Gazette, June 10, 2008
7-Eleven,
Kmart, Burger King, Push 'Hulk'
Promo, June 10, 2008
Virtual
Greats creates Web celebs
Variety, June 9, 2008
Beyond
The Bake Sale: School Fundraisers Raising Their Sights
Hartford Courant, June 9 , 2008
Kmart
Boosts 'Incredible Hulk' With Burger King Tie-in
Marketing Daily, June 9, 2008
To
Create Its Hits, a Company Takes Its Toys on Tour
New
York times, June 9, 2008
Property
Damage: Licensing Industry Feels the Gloom, Too
Brandweek,
June 9, 2008
Media
groups marketing to children online
UPI.com,
June 8, 2008
PG-13
isn't for young children
Boston
Globe, June 7, 2008
Multiplex
Marketing
Conde Nast
Portfolio, June 6, 2008
Play
is Under Attack
National Post, June 5, 2008
Teen
flicks targeted at children
Los
Angeles Times, June 5, 2008
McDonald's
Kicks Off Latest Round Of Kung Fu Marketing
MarketingDaily,
June 5, 2008
Crayons
to Push ‘Pink Lemonade Brigade’
Promo,
June 5, 2008
Six
Flags Readies 'Fun Park' Video Game
Advertising Age, June 4, 2008
Sony's
PS3 to Get In-Game Ads
Wall
Street Journal, June 4, 2008
Call
for tobacco-style controls on junk food (NZ)
Stuff.co.nz,
June 4, 2008
Slim
Jim Gets ‘Spicy’ with Interactive Campaign
Promo,
June 4, 2008
Safeway
and Looney Tunes Food
Forbes, June 4, 2008
Experts
Revive Debate Over Cellphones and Cancer
New
York Times, June 3, 2008
Nick
Sets Slime Tour to Music, Puts Slime Online
Promo,
June 3, 2008
The
power of a make-believe world
Boston
Globe, June 3, 2008
Ads
rife at MTV Movie Awards
Toronto Star, June 2, 2008
Are
ads on children's social networking sites harmless child's play
or virtual insanity?
The
Independent, June 2, 2008
May 2008
Buzz
Lightyear Takes Off on NASA Educational Mission
Promo,
May 30, 2008
Putting
products before plot?
Marketplace, May 30, 2008
A
Film With Underage Fans Faces Marketing Issues
Wall
Street Journal, May 30, 2008
Disney
Set to Blanket the Nation With 'Camp Rock' Promos
Advertising Age, May 29, 2008
Entering Virtual Worlds for Real-Life
Pitches
New
York Times, May 29, 2008
Childhood Obesity Levels Off, Pressure on
Advertisers Remains
Media
Daily News, May 29, 2008
Burger
King slammed for Indiana Jones promotion
Metro
UK, May 28, 2008
Japan urges limiting kids' cell phones
Associated Press, May 27, 2008
Korea: Junk Food Ads to Be Bumped From
Prime-Time TV
Korean
Times, May 27, 2008
Childhood
Obesity May Be Leveling Off
HealthDay
News, May 27, 2008
Got
concerns over milk ads?
Erie
Times News, May 27, 2008
AT&T
a Text Winner in “Idol” Season Seven
Promo, May 27, 2008
Cheetos
Ads That Promote 'Random Acts' Are Irresponsible
Advertising Age, May 26, 2008
A
barrage of movie ads is headed your kids' way
Seattle PI, May 25, 2008
Mom, Can I Have My Virtual Allowance?
Advertising Age, May 23, 2008
Firms
finding text messaging is gr8 way to reach teens
Los
Angeles Times, May 23, 2008
American
Idol's Ads Infinitum
Business Week, May 22, 2008
Paramount
wants kids to dig 'Indiana Jones'
Los
Angeles Times, May 22, 2008
Indiana
Jones and the kingdom of fat kids
Salon, May 21, 2008
Coke,
Pepsi Vow to Eliminate Worldwide Marketing to Kids Under 12
Promo,
May 21, 2008
MPAA
Asked to Look Into Iron Man Ads
Broadcasting & Cable, May 20, 2008
Child
abuse expert says society becoming desensitized to sex
Associated Press, May 20, 2008
Little
girls gone wild
Salon,
May 20, 2008
The
Hello Kitty phone is coming . . . your daughter will want one
The
Times, May 20, 2008
Commerce
in schools put under spotlight
Guardian.co.uk,
May 19, 2008
Obesity
concern over Indiana Jones film marketing
News-Medical.net,
May 19, 2008
Should
the Government Make Us Happy?
Miller-McCune, May 19 ,2008
WWE
Throws Hat in Children's Ring
Adweek,
May 19, 2008
Keep
Targeting Kids and the Parents Will Start Targeting You
Advertising Age, May 19, 2008
Parents
want junk food ads banned
The
Australian, May 19, 2008
Children
drawn to Wii, but effects questioned
The
Union-Tribune, May 18, 2008
BabyTV and BabyFirstTV target the diaper
set
International Herald Tribune, May 18, 2008
MPAA Says It Won't Block Marketers' Movie
Promo Plans
Advertising Age, May 16, 2008
Burger
King Backs Jonas Brothers Tour
Promo,
May 16, 2008
Mountain
Dew's 'Willy the Hillbilly' Goes Mobile
BrandweekMay 16, 2008
Disney
set to launch mobile 'tween' social network
Globe
and Mail, May 15, 2008
Burger
King Promotes “Indy” Movie
Promo,
May 15, 2008
Commercial side of school book fairs prompts concerns
Natick
Bulletin, May 15, 2008
Kids
should spend more time playing
The
Wichita Eagle, May 15, 2008
M-Rated
Games In the Wrong Hands
7News
Boston, May 14, 2008
She's a
B.M.O.C. Meet Alex.
Chicago Tribune, May 13, 2008
ABC
Building Emerging Media Labs to Track Ad Viewership
Advertising Age, May 13, 2008
New Balance
Takes a Walk on 'Sesame Street'
Brandweek,
May 12, 2008
It's time
Seminole's School Board pulled the plug on Bus Radio and its ads
Orlando Sentinel, May 11, 2008
Virtual worlds for
pre-schoolers? They're here
C-Net,
May 11, 2008
Energy
drinks make caffeine the drug of choice among California youth
Sacramento Bee, May 11, 2008
New kids' TV
stations spell war in the sandlot
Emirates Business, May 10, 2008
Blogging Against Barbie
New
York Times, May 10 , 2008
Indiana
Jones and the inescapable ads
Chicago Tribune, May 9, 2008
Show could be over
for Bus Radio on Seminole County school buses
Orlando Sentinel, May 8 , 2008
Kids' websites
'exploiting' youngsters
vnunet.com,
May 8, 2008
Study: Just
20 percent of under-17 kids can buy 'M'-rated games
C-Net,
May 8, 2008
MTV Plans to
Increase Its Blending of Ads and Shows
New
York Times, May 8, 2008
When Web Time Is
Playtime
New
York Times, May 8, 2008
Bill targets teen
gamers
Variety, May 7, 2008
Marketers find
success catering to kids under 10
ThePacker.com,
May 7, 2008
Energy drinks
rattles school
The
Oregonian, May 7, 2008
Dove's 'Real
Beauty' Pics Could Be Big Phonies
Advertising Age, May 7, 2008
Kraft
Singles Celebrates Mother’s Day with Samples, Gift Coupons
Promo,
May 7, 2008
Time Warner Cable
Adds BabyFirstTV
Multichannel
News, May 5, 2008
Latest Rage At The
Upfronts: Ads That Don't Look Like Ads
Brandweek,
May 5, 2008
'The Hills' Is Alive
AdWeek, May 5, 2008
Economy,
Rivals No Match for BK's Marketing
Advertising Age, May 5, 2008
Interview
with McD's CMO Mary Dillon
Brandweek, May 4, 2008
Brewers Target
Latino Kids in Bid to Gain Market
Sacramento Bee, May 3, 2008
Commercials cause concern in the virtual Barbie world
Financial Times, May 2, 2008
Marvel
expands franchises with four new series and CP programs
KidScreen,
May 1, 2008
Midlife could be bumpy for Barbie
Houston Chronicle, May 1, 2008
Critics Come Out Swinging on 'Grand Theft Auto IV'
ABC News, May 1, 2008
April 2008
Toddlers coming of digital age
USA Today, April 30, 2008
Dr Pepper Along for Indiana Jones Treasure
Hunt
Advertising Age, April 29, 2008
Summer movies drive toys full-speed to shelves
USA Today, April 29, 2008
Forget
Miley Cyrus. Check out Disney's Chinese underwear ad
Slate.com, April 29, 2008
Brewers
Urged to Stop Marketing Beer Shirts to Young Girls
Center for Science in the Public Interest, April 29, 2008
'Sleazy' ad irks Parents Television Council
OneNewsNow, April 29, 2008
Warner moves toon content online to KidsWB.com
KidScreen Daily, April 29, 2008
Mars Snackfoods Supports ‘Indy’ Film
Promo Magazine, April 29, 2008
Coalition Asks BK to Pull Toy Premiums
Promo Magazine, April 29, 2008
The Biz: Would You Believe? Subway, Sierra
Mist, A-B To Get Smart
Brandweek,
April 28, 2008
U.K. Cracks Down on Word-of-Mouth With Tough Restrictions
Advertising Age, April 28, 2008
A Zoo by Any Other
Name?
Los Angeles Business
Journal, April 28, 2008
Children's cereals less healthy
Chicago Tribune, April 25, 2008
Viacom
Introduces Healthy Snack Ads
KidAdLaw,
April 25, 2008
Group
Proposes Industry Behavioral Standard
KidAdLaw, April 25, 2008
Group Asks
Burger King To Pull 'Iron Man' Kids' Meal Toy
MediaPost, April 25, 2008
Attention-Deficit Advertising
BusinessWeek, April 24, 2008
Brands,
Start Your Marketing Engines
Advertising Age, April 24, 2008
Burger King
Brands Subscription Mobile Games
Promo Magazine, April 24, 2008
More talk
needed on junk food ban: councillor
Durham Region, April 22, 2008
Marketers
whip up a storm of Indiana Jones tie-ins
USA Today, April 21, 2008
Starcom's Ad
Deal for Kellogg's Hinges on Engagement
Advertising Age, April 21, 2008
Green Cause
For Effect
Multichannel News,
April 20, 2008
Ad
Groups Challenge FTC Guidelines
AdWeek, April 18, 2008
New code on ads
a toothless tiger, say critics
Sydney Morning Herald, April 17, 2008
Ads 'make
healthy diet difficult'
The
Press Association, April 17, 2008
Movie
Tie-Ins Coming Soon to Everywhere Near You
Advertising Age, April 17, 2008
Marketers Using Song Hooks to Snag Tweens
Advertising Age, April 17, 2008
Disney
brands milk
KidScreen Daily, April 17, 2008
Pop culture
pulls in major bucks
USA
Today, April 17, 2008
Besieged industry tightens rules
Sydney Morning Herald, April 17, 2008
Report rips adult content in rap videos
Washington Times, April 16, 2008
Teach children to resist marketing void
Food Sleuth, April 16, 2008
Disney kids:
The hot commodity
Observer,
April 16, 2008
Junk
food ads find web home
Sydney
Morning Herald, April 16, 2008
French Bill
Takes Chic Out of Being Too Thin
New York Times, April 16, 2008
Testing the
Boundaries of Branded Entertainment
Advertising Age, April 14, 2008
Teens
pressured to stay over-stimulated with caffeine
The Tennessean, April 14, 2008
Big
retailers seek teens (and parents)
USA Today, April 14, 2008
For
'Gossip Girl,' Modesty Is So Last Season
Advertising Age, April 11, 2008
FTC Urged To
Tighten Standards For Online Marketing To Minors
MediaPost, April 11, 2008
Skip In Time:
New Research Service Targets Kids
Media Daily News, April 11, 2008
Is Earth Day
the New Christmas?
Advertising
Age, April 10, 2008
SpongeBob is the real threat to our kids online
The Guardian UK, April 10, 2008
Trading
kids' health for school revenue
The Beaufort Gazette, April 10, 2008
CBS Forms
Special Ad Division for Brand Integrations
Advertising Age, April 10, 2008
Meet the retail
arbiters
Star-Tribune, April 8, 2008
Law Barring
Kids From Violent Games Rejected
Kid Ad Law, April 8, 2008
Six Flags
Announces Multi-Brand Partnership with Kraft Foods
Food Business Review, April 8, 2008
Overindulging our kids is a hazard, not a gift
The Daily News, April 8, 2008
Research:
Teens Name Coke, McD's As Faves In New Study
Brandweek, April 7, 2008
Nickelodeon creating new virtual worlds for tweens
Denver Post, April 7, 2008
Study ties
bedroom TV to unhealthy habits in teens
Reuters, April 7, 2008
"OurWorld:" A
virtual world for teens
Seattle P-I, April 7, 2008
More children are watching junk-food adverts despite ban
The Independent, April 7, 2008
In-Game Ad Network Tapes Into Virtual Worlds
The ClickZ Network,, April 7, 2008
NDP to introduce
bill banning food and drink ads aimed at kids
The Canadian Press, April 6, 2008
Junk food ads, sugary rewards lead to fatter kids
The Free Lance-Star, April 6, 2008
Too
Much Flesh, Far Too Young
The
Canberra Times, April 5, 2008
Personal care product marketers reach for a teeny edge
Los Angeles Times, April 2, 2008
Does TV help babies or hold them back?
Star-Telegram, April 2, 2008
Parental guidance suggested
Boston Globe, April 1, 2008
March 2008
Parents
concerned about Miss Bimbo game
March 25, 2008
Pamela
Paul’s ‘Parenting, Inc.’ finds parents buying into consumer
craze
March 25, 2008
FCC
Officials Provide Advertisers With Self-Regulatory Road Map
Kid Ad Law, March 25, 2008
Kids enter
WWE ring
Variety, March 23, 2008
Schools
raise extra funds through business sponsors
South Carolina Bureau, March 23, 2008
School
board may ban energy drinks
Miami Herald, March 23, 2008
Got
Milk? Taps MySpace with New Campaign
Promo, March 19, 2008
Apple teams
with 'American Idol'
Variety,
March 18, 2008
Online
Games by the Hundreds, With Tie-Ins (New York Times, 3/18/08)
Another
Thing The Doctor Ordered
Business Week, March 17, 2008
Pepsi to Launch Internet Series
The Hollywood Reporter, March 17, 2008
Kid-Targeted Ad Deal Counts on "Nag Factor"
Next Generation, March 17, 2008
New
proposal for global, legal junk food ad ban \
Food Navigator, March 17, 2008
Menino: Ban
violent vid games for kids
Boston Herald, March 17, 2008
Smallville
Product Placement Hits New Low
About.com, March 16, 2008
Don’t
forget importance of play
Associate Press, March 16, 2008
Are books for
kids where little ideas - or big brands - grow?
The Age, March 16, 2008
Playing
dice with your kids: What would Mrs. Einstein have done?
The Ottawa, March 16, 2008
MTV, Doritos
Partner for Reality Series
Promo, March 14, 2008
Product Placement in Songs More
Intentional Than We Know
Exclaim News, March 13, 2008
US retailer faces row over donation deal
The Guardian, March 12, 2008
When a Corporate Donation Raises Protests
New York Times, March 12, 2008
Cut Abercrombie name from ER, advocates say
Associate Press, March 11, 2008
Executive Suite: Tony Hawk leaps to top of financial empire
USA Today, March 10, 2008
Kids Upfront Going Steady
Broadcasting and Cable, March 10, 2008
Abercrombie Underwear Shop Plays Up Goods, but Not Its Own
Advertising Age, March 10, 2008
Concern in Europe on Cellphone Ads for
Children
New York Times, March 8, 2008
Is TV to blame for fat epidemic?
Toronto Star, March 8, 2008
High
Schools Add Classes Scripted By Corporations
The Wall Street Journal, March 6, 2008
Firm alters claim that its DVDs educate
infants
Seattle PI, March 4, 2008
A One-Eyed Invader in the Bedroom
New York Times, March 4, 2008
Hollywood Will Help to Police PG-13 TV Ads
Broadcasting & Cable, March 4, 2008
TV ads and obese kids
The Star, March 4, 2008
TV and Computer Limits Make Kids Slimmer
Wall Street Journal, March 3, 2008
Don't hold children hostage to ads
Island Packet, March 2, 2008
Let's Rewrite the Rules for Kids' Media
Business Week, March 2, 2008
Infant DVDs won't mould a baby Einstein
CanWest News Service, March 1, 2008
February 2008
Do you know where your children are?
Probably playing in a virtual world
The Canadian Press, February 29, 2008
A-B, Miller May Face Lawsuits for
Alcoholic Energy Drinks
Advertising Age, February 28, 2008
Commercialism is harming children's lives
The Children's Society, February 27, 2008
Movie Smoking More Common Than Real Life
WXII12, February 27, 2008
Children 'damaged' by materialism
BBC News, February 26, 2008
How To Avoid Raising Materialistic
Children
WCCO, February 25, 2008
Nickelodeon Sees Digital Dollars Surge on
'Multi-Splatform' Approach
Advertising Age, February 25, 2008
Burger King Agrees To Kids' Marketing
Rules In Europe
Marketing
Daily, February 25, 2008
Liverpool set to ban McDonald's Happy
Meals in a bid to cut childhood obesity
Daily Mail UK, February 24, 2008
T.O. health officer: Ban sugary ads that
target kids under 13
Toronto
Sun, February 23, 2008
School bus ads generate cash, criticism
North Jersey Record, February 22, 2008
A third of Year 6 children are overweight
Times Online, February 22, 2008
Disney Brand Taps Moms' Marketing Magic
MediaPost,
February 22, 2008
How Not to Make a Baby Einstein
Scienceline, February 21, 2008
Fast
Food Ads Fueling Obesity Among Hispanic Kids
US News & World Reports, February 21, 2008
FTC
Focuses on Mobile Marketing
Kid Ad Law, February 21, 2008
Ads
Mesmerize Mall Shoppers - And Me
Marketing Daily, February 20, 2008
Toy
Maker Hasbro Locks Up More Hollywood Deals
Advertising Age, February 20, 2008
Attorneys
General Request Miller, A-B Documents
Advertising Age, February 20, 2008
In
Books for Young, Two Views on Product Placement
New York Times, February 19, 2008
New
York wants the movie industry to butt out of kids' lives
Canadian Press, February 19, 2008
MGA
Entertainment to Roll Out America’s Next Top Model Dolls
Worldscreen, February 19, 2008
A Virtual Popularity Contest
Washington Post, February 19, 2008
Dress-Up for Dollars
New York Times,
February 17, 2008
Marketing:
No more child's play
Financial
Post, February 16, 2008
Advertisers
relentlessly target school kids
Grand Rapids Press, February 16, 2008
Obama to Hollywood: I Love You, Now Change
Entertainment Weekly, February 15, 2008
Playboy
is being marketed to pre-teens like Barbie or Bratz
TES, February 15, 2008
Disney
goes ad-funded with new mobile portal
Pocket Gamer, February 14, 2008
Branded
Entertainment Will Continue to Grow
Advertising Age, February 14, 2008
Dade
Schools Eye Advertising Revenue
Miami Herald, February 13, 2008
Schools
shouldn’t sell kids’ attention to highest bidders
The State, February 13, 2008
Critics
claim radio program on school buses is dangerous for kids
Catholic News Agency, February 13, 2008
Children's playtime now fun time for big-time advertisers
The Province, February 11, 2008
Keep
an eye on kids' toys
Chicago
Tribune, February 11, 2008
Will
Disney Keep Us Amused?
New
York Times, February 10, 2008
How
Hasbro's Transformers Transformed the Toy Biz
Brandweek, February 10, 2008
Former
FCC Chairs Help Form Digital Kids Task Force
Kid Ad Law, February 8, 2008
Why
Tony still has a grip on kids' diets
Ottawa Citizen, February 8, 2008
Generation
MySpace Is Getting Fed Up
Business Week, February 7, 2008
Study:
Sadness can make you spend more
AP, February 7, 2008
'CosmoGirl's'
Pot Calls the Kettle Black
News Busters, February 7, 2008
The
Game's the Thing at MTV Networks
Business Week, February 7, 2008
Video
Games Normalize Killing, Doctors Say
KETV, February 7, 2008
Time
to stop undermining children with ads
Pioneer Press, February 7, 2008
Which?
quits 'marketing in schools' Government advisory team \
Marketing Week, February 6, 2008
Bill
Introduced to Ban School Bus Ads
News Channel 7, February 5, 2008
Cleaning
Up The Media Clutter In Your Kid’s Room
Townhall.com, February 5, 2008
How
To Build A Disney Franchise
Forbes, February 5, 2008
Bus
ads create a storm
The
Greenville News, February 5, 2008
Under-fire
video games industry to sponsor politicians
Guardian Unlimited, February 4, 2008
School
Buses Latest Victim of Ad Creep
Brandweek, February 4, 2008
MySpace
not their space
Houston
Chronicle, February 4, 2008
Restaurant
Fundraiser A McShock For Official
Washington Post, February 3, 2008
BusRadio
suspended in one school district, starts in another
9 News Colorado, February 1, 2008
January 2008
FCC
to Consider Rewriting Product-Placement Disclosure Rules
Advertising Age, January 31, 2008
Parents,
teachers shocked at Scholastic 'R-rated' Valentine's
cards
Globe and Mail, January 31, 2008
Ads on school buses in works
The State, January 30, 2008
The Clock's
Running Out on Super Bowl Beer Ads
Marin Institute, January 30, 2008
No
School Bus Ads
Myrtle Beach
Online, January 28, 2008
Nickelodeon
sells families on cruises with SpongeBob
USA Today, January 28, 2008
Mountain
Dew Makes MMO More Than Just a Game
Advertising Age, January 28, 2008
McDonald's
Pulls Ads From Suggestive Online Content
MediaPost, January 28, 2008
Marketing
May Influence How Often Parents Feed Children Fast Food
News Wise, January 24, 2008
EA to offer
ad-funded video game on Internet
Bloomberg News, January 22, 2008
Call for ban
on junk food ads in games
The
Scotsman, January 22, 2008
Multiple platforms are 'holy grail' of
gaming
The National Post, January 21, 2008
McDonald's was right to pull plug on Happy
Meals promotion
Orlando
Sentinel, January 21, 2008
McDonald’s
Ending Promotion on Jackets of Children’s Report Cards
New York Times, January 18, 2008
Parents
Group Slams Producers for Marketing PG-13 Films to Kids
Brandweek, January 17, 2008
“George of
the Jungle” returns
New York
Times, January 16, 2008
MySpace's Missed Opportunity
Huffington
Post, January 15, 2008
Generation Diva: Pampering could give little girls the wrong
attitude
Arizona Republic,
January 15, 2008
Video game industry seeks political clout
New York Times, January 15, 2008
The New Focus Groups: Online Networks
Wall Street Journal, January 14, 2008
South
Carolina School Buses May Get Ads
WSOC, January 10, 2008
Would
Hannah Montana wear it?
Boston
Globe, January 10, 2008
FTC:
Review Movie Marketing to Kids
Associated Press, January 9, 2008
‘12'
To Be the Magic Age for EU Food Ads
Kid Ad Law, January 8, 2008
Army
marketing "misleads recruits"
UTalk Marketing, January 8, 2008
Pepsi
tackles childhood obesity with videogames in Mexico
The Guardian Unlimited, January 2, 2008
Schools should ditch partnerships with McDonald's
Tucson
Citizen, January 2, 2008
Junk food firms use web to lure
children
UK Telegraph, January 1, 2008
Junk
food advertising ban ‘not enough’ to help kids
Western Mail,
January 1, 2008
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