Consuming Kids: The Hostile Takeover of Childhood


Susan Linn, EdD

Publication Date: 

May 5, 2004

Marketing executives undermine children’s health, education, creativity, and values for the sake of
commercial gain. Consuming Kids is an exploration of the multi-billion dollar marketing maelstrom that is
aimed at children. It outlines the pervasiveness of marketing to children, and details what has to be
done to stop it.


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