Consuming Kids is a brand new and critically-acclaimed film from the Media Education Foundation featuring the CCFC staff and Steering Committee. The film is an eye-opening account of the pervasive and pernicious effects of children’s advertising on the health and well-being of kids.

CCFC members all over the country are organizing local screenings of Consuming Kids. A screening is the perfect way to raise awareness about the commercialization of childhood and to connect with other local parents and activists.

Screen-Free Week (April 29 - May 5, 2013) is a national celebration where children, families, schools, and whole communities turn off entertainment screen media (TV, video games, apps, etc.) and spend time playing, creating, reading, exploring nature, and enjoying family and friends. Organizing a Screen-Free Week is easy with our step-by-step how-to guide. The guide includes directions on how to get started, loads of examples and best practices, lesson plans, printouts, fact sheets and so much more. Get your free Organizer's Kit here!

Here are ten things you can do to reclaim childhood from corporate marketers. Download the printable version of this list here.

1. Build commercial-free time into your child’s life.  Nurture creative play. Get children out in green space; nature is a great antidote to commercialism. Institute family nights where you play board games, bake, collaborate on art projects, etc.