CCFC Blog

Disney Makes Nightmares Come True in Hospital Maternity Wards - This Yahoo! News article covers CCFC's action urging Disney to stop branding newborns literally at birth.http://news.yahoo.com/s/ac/20110210/bs_ac/7825750_disney_makes_nightmares_come_true_in_hospital_maternity_wards In-app Purchases in iPad, iPhone, iPod Kids' Games Touch Off Parental Firestorm - Children, often unknowingly, are buying virtual goods from iTunes that cost their parents real money, sometimes lots. The author writes that many parents and public interest groups say that the marketing of these e-goods “doesn't have any business in a children's game.” http://www.washingtonpost.com/wp-dyn/content/article/2011/02/07/AR2011020706073....
Screen-Free Week 2011
“It’s amazing how much free time you have when you’re not in front of a screen…I never realized how much fun I missed by using screens instead of playing outside.” - Mackenzie Rothfuss, 7th grader, Bay City, Michigan Screen-Free Week is coming April 18-24 and, with your help, we can make it the best ever!  Will you organize a Screen-Free Week in your school or community?  It’s easy and fun.  Click here to purchase your 2011 Organizer’s Kit today! Anyone can be a Screen-Free Week organizer for any kind of group—from families, to schools, to whole communities.  Since 1996, tens of thousands of parents, teachers, healthcare professionals, scout leaders and clergy have helped millions of children turn...
When it comes to food, everybody's got an opinion. Same goes for parenting. Mix the two together and you've got the makings of a culture war. Witness the recent scuffle between Sarah Palin and Michelle Obama over the White House's rather tame Let's Move campaign aimed at ending childhood obesity. So last month, when the Center for Science in the Public Interestannounced it was filing a class action lawsuit to stop McDonald's from using Happy Meal toys to market to children, the fierce and ugly backlashagainst the mother of two who was brave enough to attach her name to the case was predictable. But I am not interested in debating good or bad parenting. Nor am I interested in arguing over whether this lawsuit is a good idea. How many...
Bribes: How Food Corporations Keep Opponents Quiet – Marion Nestle exposes how corporations buy advocacy groups’ silence.  This time Save the Children stopped advocating in favor of soda taxes after accepting millions from Pepsi and seeking more from Coke. http://www.theatlantic.com/food/archive/2010/12/bribes-how-food-corporations-keep-opponents-quiet/68210/ How Toy Crazes Are Born - This Wall Street Journal article explains how marketers exploit kids' natural developmental tendencies to whip up collectible toy frenzies. http://www.commercialfreechildhood.org/news/2010/12/howtoycrazes.htmlMint.com Hits The Books; Offers Personal Finance Curriculum To Students –...
Has Scholastic Books Outstayed Its Welcome in American Schools? As CCFC launches a new way for parents, teachers and advocates to voice concern over Scholastic's commercialization of classrooms, this author says it's about time schools ditch the company altogether. http://news.yahoo.com/s/ac/20101214/bs_ac/7404678_has_scholastic_books_outstayed_its_welcome_in_american_schools  Los Angeles Schools Seek Sponsors - Josh Golin tells the New York Times why the Los Angeles decision to allow advertising on school campuses is a mistake. http://www.nytimes.com/2010/12/16/education/16naming.html Class Action Lawsuit Targets McDonald's Use of Toys to Market to Children – A...
A Whole New Name Game – Naming rights are up for sale at public parks, schools and government buildings across the country, as advocacy groups try to combat the idea that corporate marketers are the answer to every budget gap.  http://online.wsj.com/article/SB10001424052748703350104575652763782808830.html?mod=WSJ_business_LeftSecondHighlights How About Reassessing First Amendment “Right” to Market Junk Foods? Food guru Marion Nestle discusses the First Amendment, commercial speech, and ending junk food marketing. http://www.foodpolitics.com/2010/12/how-about-reassessing-first-amendment-right-to-market-junk-foods/Study: School Vending Machines Undermine Student Nutrition...
Screen-Free Week 2011
We've got some exciting news.  CCFC is now the official new home of Screen-Free Week (formerly TV-Turnoff), the annual celebration where millions of people turn off television and turn on the world around them.  What would you and your family do with an extra 20, 30, or even 50 hours a week?  Find out during CCFC's inaugural Screen-Free Week on April 18-24, 2011! We all know that excessive screen time is bad for children.  Time with screens is linked to poor school performance, childhood obesity, and attention problems.  And it's primarily through screens that children are exposed to harmful marketing.  Screen-Free Week is a fun and innovative way to improve children's wellbeing by reducing dependence on television, video...
On election day, while most of the nation was distracted with the mid-term election, another vote was taking place in San Francisco City Hall. The Board of Supervisors approved an ordinance to place limits—based on specific nutrition criteria—on how toys are marketed by restaurants in the city and county of San Francisco. Most media accounts got the story wrong. The Los Angeles Times for example, called it a “Happy Meal ban.” (It’s true that, according to McDonald’s, none of the current Happy Meals meet the criteria, but that’s fixable.) The real story is, how did McDonald’s—the nation’s most beloved fast food brand—get so beat up? It’s easy to dismiss this victory as just another liberal law passed in “wacko” San Francisco....
Some Preschool Kids Get Double Dose of Screen Time – Another study published in October shows that many preschools show hours of television to young children. Study author Dr. Pooja Tandon says that while there are some positives to educational programming for preschoolers, "Studies have found that the more screen time a young child is exposed to, the more they're at risk for a range of problems including language delays, learning issues, obesity, even aggression, possibly sleep problems.” http://www.king5.com/health/childrens-healthlink/Preschool-kids-get-a-double-dose-of-screen-time-at-home-and-child-care-106729463.html Report: Fast-Food Chains Increase Targeting Our Kids - Yale University's Rudd Center...
'Educational' DVDs Don't Expand Baby Vocabulary: Study – Yet another study finds that toddlers exposed to DVDs marketed as “educational” show no greater improvement in their vocabulary than young children not exposed to such content. The researchers found that babies learn best doing everyday activities, without exposure to videos. http://www.dailymail.co.uk/news/article-1326362/Talking-toddler-helps-make-like-Einstein.html San Francisco Bans Happy Meals – Standing up for children's health and against fast food giants, San Francisco rules that restaurants may no longer target children with toy giveaways for meals high in sugar, calories and fat. http://www.latimes.com/business/la-fi-happy-meals-20101103,0...

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