Screen Time

Helping Babies Entertain Themselves Screen-Free

Marketers position screen devices as the only option for keeping a baby stimulated while overstressed parents get much needed down-time. Parents, already under pressure to constantly entertain babies, are seeking ways to be good nurturers and still get some time to themselves. The good news is that there is a great alternative that promotes healthy development and gives parents time for a breather— encouraging screen-free independent play.

Helping Babies Entertain Themselves Screen-Free

by: 

Sara Adelmann

Fisher-Price’s iPad bouncy seat has spurred another public debate about screen time for babies. Marketers position screen devices as the only option for keeping a baby stimulated while overstressed parents get much needed down-time. Parents, already under pressure to constantly entertain babies, are seeking ways to be good nurturers and still get some time to themselves. The good news is that there is a great alternative that promotes healthy development and gives parents time for a breather— encouraging screen-free independent play.

Tell Fisher-Price: No iPad bouncy seats for infants!

There are so many awful screen products for babies these days, but the Fisher-Price Newborn-to-Toddler Apptivity™ Seat for iPad® device is the worst yet.

The Apptivity Seat is a bouncy seat for an infant—with a place for an iPad directly above the baby’s face, blocking his or her view of the rest of the world. Babies are literally a captive audience. Please take a moment to tell Fisher-Price to pull the plug immediately on this terrible product.

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